Plan Marketing
Earn money online
For many people make money online is hard to achieve, and find it even more difficult because they are not put into practice with the right tools. It’s like wanting to be a lawyer instead of studying at a university and practicing in a studio, I begin to try to help people as if either attorney.
What makes it even more difficult to study, practice and exercise properly one run over the Internet is the vast amount of information that is sold with big promises and no results back.
You know, the vast majority of courses to earn money online are for their authors gain, no courses are backed by successful companies, there are successful experiences behind only the need to make money by saying “I teach you to win”
Deploy to practice and learn
A simple example, if you want to put a food business, you have to learn to cook, and / or learn to manage. To learn to cook is obvious, you need to get the pots, set fire, cutting vegetables, etc… Practicing and studying is learned.
To make money online as well, we need to implement tools and raw materials. Practice, study, measure, and innovate.
Like cooking, the goal is to reach people and these people like what we offer. In a restaurant can give us more time and art to please people, the Internet only have the chance of a click.
At a restaurant people come looking for food, and are only found food that they like or want. On the internet people get to our site looking for information. What if a restaurant is very little food and not very nice?
The tools allow us to put our business on the Internet are web pages, blogs, videos, social networks, forums, directory contents, etc.. We must learn to use a lot of these tools. Read the rest of this entry »
The purpose of marketing on social networks
The aim of marketing on social networks to generate revenue, but that does not happen unless people want to consume our products, so that the initial objective is to communicate and reach people, gain their trust and be part of your world.
But how to measure the effectiveness of our marketing campaigns on social networks? What could we say that all the work we are doing is on track? Consider the indicators taken into account.
Conversion cost .- What is the value of ROI? How much it is costing to sell? It is important to separate customers who come for our campaigns on social networks. For this we use Google Analytics or programs like Hootsuite to monitor our blogs.
Grow .- The campaign is important for all progressive and constant growth, what is the monthly growth is being achieved by marketing on social networks: prospects, sales, fans, dynamic of the campaign, etc.
Cost of acquiring a customer .- Many times we wonder if it is more profitable to attract customers by Social Networks that by traditional means, and to answer this question it is best to measure and assess the real cost of converting a potential customer to customer .
Keep in mind that a social networking client is started as a follower, then becomes a potential customer to finally become a customer, but the numbers change process value retention What are our campaigns? Read the rest of this entry »