International Business Program

Much has been said in recent months on social networks and their relationships are used for small businesses and companies but I believe that many teachers of social media has had a lot of mistakes with the development and maturation is unclear.

Here are some truths that for the moment to consider some, or at least agree with them, but we’ll see in the future because they also believe that social networking is still in development and maturation:

1. You can be in all places

As a human being can not be physically present in more than 1 place, the same is very difficult for small businesses or corporations present in all social networks for reasons of time, a lot of information and difficulty of processing it all and mainly for reasons of efficiency.

Until now, teachers say that the social networking company or a small business must be present in all social networks might be to improve customer relationships with the flood current information on social networks has long lost meaning.

The best thing is to engage in 1 or 2 social networks, dominating, and develop our strategy is to socialize with the main purpose of selling products or services.

2. You do not always get online

This is a particular point with which I agree, many people, representatives or companies and small businesses, spend hours in front of social networks and can, of course, many visitors to their business or company, but if business is it is impossible for the staff connected to social networks 24 hours a day, which of course would leave the other processes without work.

But many times I still see some people that each time income for the network are always online and do business. Will it be as productive to always be online a lot of time to give our business?

3. You can not please everyone

It is also an important thing because if it is true that social networks have been socializing, but that does not mean that everyone will agree with the way you socialize or even in a simple way you say things.

We will always find people who think and feel differently from us, it’s best to tolerate the differences should be locked in hard work trying to change people.

4. You are in a social network to sell

This is also an important thing to run a serious risk that forgotten by the people who come to social networking.

We must remember that basically a social network in relation to our business that we use to sell, of course not do so directly, but we take the socialization process, build trust and then sell the way they want to contact us or a friend with the ultimate goal of sales.

If we forget the goal and then we run the serious risk to become addicted to social networks and, therefore, consume valuable time that we can devote to other areas of our business.

Personally I have to say that social networks take a minimum of my life, and although I think something beautiful and great potential for personal marketing, branding and others, but I am not exaggerating the time spent seem to them as the run serious risk of inefficiency.

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